{"id":30843,"date":"2024-03-04T12:32:43","date_gmt":"2024-03-04T12:32:43","guid":{"rendered":"https:\/\/fica-oc.pt\/?p=30843"},"modified":"2025-10-07T11:51:01","modified_gmt":"2025-10-07T11:51:01","slug":"the-endangered-typeface","status":"publish","type":"post","link":"https:\/\/fica-oc.pt\/en\/blog\/colaboracoes\/the-endangered-typeface\/","title":{"rendered":"The Endangered Typeface"},"content":{"rendered":"
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The Endangered Typeface<\/h1>\n\n\n\n
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The Endangered Typeface - Print Edition is a limited edition of numbered serigraphs, printed at FICA Oficina Criativa for the Nature Association Portugal | WWF Portugal<\/a> and created by Ogilvy Bar<\/a>.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Last year, on International Biodiversity Day, Bar Ogilvy launched a campaign against species extinction for Associa\u00e7\u00e3o Natureza Portugal and WWF Portugal:<\/p>\n\n\n\n

The Endangered Typeface. A living fountain to protect all animal life
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Yesterday, March 3, to mark World Wildlife Day, they brought this idea back to life with the launch of a Limited Edition of Numbered Screen Prints, which aims to help keep awareness alive in all of us.<\/p>\n\n\n\n

The limited edition serigraphs were printed at FICA Oficina Criativa. Twenty-six serigraphs, one for each letter of the alphabet.<\/p>\n<\/div>\n\n\n\n

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credits: Bar Ogilvy<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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What is The Endangered Typeface?<\/h2>\n\n\n\n

The Endangered Typeface is a live source that is directly linked to the IUCN RED LIST database, which assesses the risk of extinction of species.<\/p>\n\n\n\n

Each letter in this typeface represents an animal. The smaller the number of individuals of that species, the more the corresponding letter fades.<\/p>\n\n\n\n

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